Encounter with designer Greg Keffer
Greg Keffer, Designer at the Rockwell Group, handled the design of the lobby, reception area and F&B spaces during the refurbishment of the Fairmont Royal York in Toronto. Today, he tells us about his collaboration with our Design & Technical Services teams. These days, design is crucial and cannot be overlooked. It encourages interaction with guests and creates a unique identity specific to each hotel, whilst staying true to their brand. If you thought design was all about looks, Accor proves you wrong with the expert help of Greg Keffer, Designer.

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