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Bed & Breakfast Blog
By Helen Cook on 5/25/2010
FIVE years ago Richard Gere was riding past an abandoned restaurant in Bedford, N.Y. The building, formerly an Italian joint called Nino’s, was “on the verge of falling down,” he said. So Mr. Gere, who lives nearby, had an idea: Why not buy the property and turn it into an inn?
By Helen Cook on 5/19/2010
"I can't tell you how impressed I was with the seminar - I learned a ton! You gave me that extra shot of confidence I needed to start my search."  ML, Chicago, IL
By Helen Cook on 5/12/2010
According to the latest travelhorizonsreport co-authored by Ypartnership and the U.S. Travel Association, more than half (56%) of U.S. adults expect to take at least one leisure trip during the next six months; however, this marks a 7-point decline from the percentage that expressed the same intention a year ago.
By Helen Cook on 5/6/2010
The latest bed and breakfast industry study published by the Professional Association of Innkeepers International shows the following:
By Helen Cook on 4/26/2010
The following information is for purpose of generating discussion between you and your tax advisor. It is not intended as advice. Consult a tax advisor to discuss your particular situation.
By Helen Cook on 4/21/2010
The recession is not quite over. But after almost two years of a downward spiral, PKF Hospitality Research (PKF-HR) recently forecast that the decline in U.S. hotel demand will be over in the second quarter of 2010. Whether that happens in the next few months is yet to be seen, but a long road to recovery is imminent. There's one channel, however, that seems undaunted and is growing at a rapid pace again -- online marketing.
By Helen Cook on 4/20/2010
The outlook for the U.S. hotel industry is improving. In its latest industry forecast, Smith Travel Research (STR) predicts hotels will end 2010 with stronger occupancy, rates and revenue than previously forecast.
By Helen Cook on 4/9/2010
Get in line now if you want to apply for a bank loan with a Small Business Administration guarantee. Congress extended incentives on SBA loans for one more month, making these loans less risky for lenders and more affordable for borrowers.
By Helen Cook on 4/7/2010

From the folks at Ypartnership/Harrison Group 2010 Portrait of American TravelersSM. Peter Yesawich, Ypartnership, was a featured speaker at the recent  Select Registry/PAII conference in Austin.

One of the more controversial marketing techniques to emerge from the challenging business climate that prevailed last year is "flash selling," or the blasting of time-dated offers to targeted prospects via email. The technique started in the airline business as a way in which to liquidate unsold inventory on selected routes. Hotel companies trying to pump up occupancy on otherwise slow dates were quick to follow. Even meta search engines now flash sell complete vacation packages.

By Helen Cook on 3/26/2010
Recently a milestone was reached in the Internet transitioning to a socially-driven rather than a task-driven environment as visits to Facebook surpassed those to Google’s web site for the week ending March 13. According to Hitwise, Facebook has occasionally beat Google’s traffic for a given day but this is the first time that its average full week’s traffic exceeded visits to the Internet’s leading search engine, Google. Facebook’s visits have increased 185% since the same period a year ago, while Google’s rose 9%. Facebook now accounts for 7.07% of all Web traffic measured by visits and Google gets 7.09%.
   
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